The Corporate Advantage in Smart Cities

The concept of "smart cities" has become a catchphrase—but what does it really mean for companies?

The concept of “smart cities” has become a catchphrase for many companies seeking to offer solutions to many of the problems in urban hubs today in the areas of traffic, public safety and education.

“The idea basically is how to use information technology to make cities work better,” explained Anthony Townsend, research director at the Institute for the Future, in an interview with IESE Prof. Paddy Miller at the World Business Forum.